APA Style

BOONE, LOUIS E., KURTZ, DAVID L.. (1980). Contemporary marketing (3rd). New York: THE DP.

Chicago Style

BOONE, LOUIS E., KURTZ, DAVID L.. Contemporary marketing. 3rd New York: THE DP, 1980. TXB.

MLA Style

BOONE, LOUIS E., KURTZ, DAVID L.. Contemporary marketing. 3rd New York: THE DP, 1980. TXB.

Turabian Style

BOONE, LOUIS E., KURTZ, DAVID L.. Contemporary marketing. 3rd New York: THE DP, 1980. TXB.