APA Style

MCDANIEL, CARL, GATES, ROGER. (1995). Marketing research essentials (1). New York: West Publishing Company.

Chicago Style

MCDANIEL, CARL, GATES, ROGER. Marketing research essentials. 1 New York: West Publishing Company, 1995. TXB.

MLA Style

MCDANIEL, CARL, GATES, ROGER. Marketing research essentials. 1 New York: West Publishing Company, 1995. TXB.

Turabian Style

MCDANIEL, CARL, GATES, ROGER. Marketing research essentials. 1 New York: West Publishing Company, 1995. TXB.