APA Style

BITNER, MARY JO, ZEITHAML, VALARIE A, GREMLER, DWAYNE. (2009). Services Marketing : Integrating Customer Focus Across the Firm (5). America: Mc Graw Hill.

Chicago Style

BITNER, MARY JO, ZEITHAML, VALARIE A, GREMLER, DWAYNE. Services Marketing : Integrating Customer Focus Across the Firm. 5 America: Mc Graw Hill, 2009. TXB.

MLA Style

BITNER, MARY JO, ZEITHAML, VALARIE A, GREMLER, DWAYNE. Services Marketing : Integrating Customer Focus Across the Firm. 5 America: Mc Graw Hill, 2009. TXB.

Turabian Style

BITNER, MARY JO, ZEITHAML, VALARIE A, GREMLER, DWAYNE. Services Marketing : Integrating Customer Focus Across the Firm. 5 America: Mc Graw Hill, 2009. TXB.