APA Style

PERREAULT, WILLIAM D., MCCARTHY, E. JEROME, CANNON, JOSEPH P. (2012). Essentials of marketing : a makerting strategy planning approach (13). America: McGraw-Hill.

Chicago Style

PERREAULT, WILLIAM D., MCCARTHY, E. JEROME, CANNON, JOSEPH P. Essentials of marketing : a makerting strategy planning approach. 13 America: McGraw-Hill, 2012. TXB.

MLA Style

PERREAULT, WILLIAM D., MCCARTHY, E. JEROME, CANNON, JOSEPH P. Essentials of marketing : a makerting strategy planning approach. 13 America: McGraw-Hill, 2012. TXB.

Turabian Style

PERREAULT, WILLIAM D., MCCARTHY, E. JEROME, CANNON, JOSEPH P. Essentials of marketing : a makerting strategy planning approach. 13 America: McGraw-Hill, 2012. TXB.